About The Founder

My name is Anthony, founder of Built Low, Lift High.

Unlike many fitness brands, my journey didn't start in the gym. I began taking fitness seriously just two years ago, and it quickly became a passion that changed my life. Even after undergoing back surgery, I remained committed to the process because I learned that progress isn't about perfection—it's about persistence.

As I prepare to retire after 25 years of military service this August, I'm proud to say that I spent my career motivating others to achieve goals they once thought were impossible. Leadership has always been about setting the example, and that same mindset drives this brand.

Built Low, Lift High isn't a money grab. It's a way to inspire and encourage others to push through challenges, stay consistent, and believe in themselves. Whether you're just starting your fitness journey or overcoming obstacles of your own, I hope this brand reminds you that determination, hard work, and heart can take you further than you ever imagined.

Built Low. Lift High.